Are Your Media Control Documents Up to Snuff?

February 24, 2010

Media authorizations and order letters

A first step is to make certain authorizations and order letters adequately convey what you want as an advertiser. These forms document what the client has approved to purchase as well as what the buyers ordered. read more…

Media Watchdog

MMi’s Anatomy of an Order Letter

February 17, 2010

For National Television buys, order letters should always be carefully prepared and executed. These are the contracts between buyers and media vendors, so it is critical that they include a thorough explanation of all deal points. read more…

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Media Watchdog

MMi Has Joined The Advertising Research Foundation

January 28, 2010

Demonstrating its continuing commitment to “Setting the Standard in Media Accountability®,” Media Management, Inc. (MMi) is proud to announce it has joined The Advertising Research Foundation. This move emphasizes the media audit and consulting company’s belief in the important role that effective and appropriate use of advertising and media research plays in virtually all facets of the media investment cycle. read more…

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