MMi media audits eliminate the pitfalls and gaps associated with self-reporting by sellers and agencies. We use your actual buy data, our own groundbreaking tech, and industry standard 3rd-party research.
Seller or agency self-reporting and "audit lite" offerings that rely solely on 3rd party data or agency-supplied summaries don't hold up to internal audit scrutiny. We do. That's why there's only one MMi media audit.
MMi doesn't compete with agencies. We don't conduct agency searches. We work exclusively for advertisers.
Findings that come straight from your data (all of it), evaluated using industry-standard 3rd party research and our patented tech.
We don't sample, because we don't have to. And because sampling doesn't cut it in media auditing.
An MMi media audit delivers actionable and quantifiable findings, insights and action plans that drive significant value to your organization.